NEWS & AWARDS

NATIONAL LENDERS GENERAL AGENCY, LLC BOOSTS SALES AND MARKETING OUTREACH WITH KEY APPOINTMENTS

 

HOUSTON, TEXAS, April 18, 2022 – Ken Terkel, President, and Eric Hurst, Executive Vice President and Chief Operating Officer at National Lenders General Agency, LLC proudly announces the expansion of their sales and marketing teams with the addition of three new sales Regional Vice Presidents and a Director of Marketing. David Forrer will be leading business development initiatives in the southwest, Stephen Burgess in the Atlantic region, and Josh Gaylor in the midwest. Krisahn Williams leads National Lenders’ marketing efforts.

The new Regional Vice Presidents will be recruiting teams to identify and manage new business opportunities in their respective territories. By filling these roles early, the company will be positioned to reach auto dealers and lenders in new markets with targeted messaging. Technology plays a strategic role in National Lenders’ geomarketing plans, delivering relevant and specific ad campaigns to targeted customers.

David Forrer has a twenty-year career in auto finance and is a highly respected industry veteran. He achieved award-winning growth in managerial roles at Automotive Finance Corporation, Gateway One Lending, and Capital One Auto Finance. His entrepreneurial mindset and focus on efficiency will fuel growth in the southwestern market.

Stephen Burgess, in the Atlantic region, is an award-winning leader with diverse expertise in financial analysis, strategic planning, portfolio and account management, technology, operations, and sales. He is a NIADA Certified Master Dealer, a Karrass Negotiator, and an accountant. At Cox Automotive, he managed a multimillion-dollar portfolio and achieved consistent double-digit growth. His client advisory skills are integral to the National Lenders team.

Josh Gaylor, in the midwestern region, is a NIADA Certified Master Dealer who excels at generating revenue for his clients. His expertise includes Account Management, Operations, Technology, and Customer Service. Prior to joining National Lenders, Josh served in management roles, providing dealers floorplan financing with XL Funding, NextGear Capital, and Dealer Services Corporation. His leadership provided the companies substantial growth in their floorplan lending portfolios.

Krisahn Williams is a seasoned marketing, media production, and corporate communications professional, having launched new brands at HBO Time Warner, and ESPN’s Classic Sports Network, among others. In her career as a copywriter and marketer, she successfully promoted financial services companies, consumer goods, B2B services, rock tours, podcasts, and philanthropic organizations in the U.S. and abroad.

Eric Hurst, EVP, COO, National Lenders General Agency, LLC: “Each team member has an outstanding track record of execution, operational excellence, and driving results. Together, their power is dynamic. I’m confident this team will drive growth in critical territories and build wealth for our clients.”

 

National Lenders provides services to independent auto dealers and lenders in the BHPH, LHPH, and POS markets. Products include CPI, Limited Warranty, and Vendor Single Interest, among others. For more information, call 817-767-9200.